New York City native Gino LoPinto moved to Las Vegas at the age of 9. After graduating with a business degree at the University of Nevada Las Vegas, where he attended on a baseball scholarship, Gino was granted the valet parking concession at Gianni Russo's State Street, his godfather's celebrity-driven restaurant/speakeasy. There, he gained hands-on experience, delving into all aspects of the business, actively working his way up to a barback, then a bartender, and eventually earned the position as General Manager. Gino's godfather saw first-hand the tremendous potential his godson had, and the two partnered together to open Gino's very first nightclub concept, which ultimately led to the start of his notably successful career in the hospitality and entertainment industry. Las Vegas was the perfect city for Gino to showcase his unique energy and diligent drive.
From that point on, Gino began to transform the Las Vegas nightlife and entertainment landscape by opening, operating and developing over a dozen distinguished nightlife brands including Utopia, Metropolis, and Empire Ballroom. A true "Brand Architect," Gino was also responsible for introducing the EDM scene to the Las Vegas strip in the early '90s with world-renowned DJ's Paul Oakenfold, Erick Morillo, David Guetta, and Kaskade, among many others. In 2002, Gino founded Vegas Alliance, which operated as the primary independent marketing arm for many of the nightlife groups and casinos still thriving in Las Vegas today. In 2010, from what was the original Penthouse Club, Gino created the Playground entertainment complex, which stood as the first entertainment complex that included a gentleman's club, an EDM after-hours club, and a live rock-and-roll concept into one seamlessly integrated large venture. Gino was also the mastermind behind the rise of Spearmint Rhino, building it up from the brink of bankruptcy to the #1 rated Gentlemen's Club in the world for years to follow. He developed and maintained relationships throughout the years with global VIPs and celebrities by the likes of Drake, Usher, Vin Diesel, and more, which helped keep Gino at the top of the industry.
Taking a leap, in 2013, Gino branched out of Las Vegas and moved to Miami to become a partner with 11 USA Group creator/owner Dennis DeGori to help bring his (DeGori's) vision to life. With three decades of nightlife and entertainment experience, Gino collaborated with DeGori and their team of partners to build E11EVEN MIAMI, South Florida's most sought-after destination and the highest-grossing nightclub per sq. ft., globally. Over the last nine years and under the team's guidance, the E11EVEN brand has continued to develop into a well-known lifestyle brand expanding into multiple verticals including E11EVEN Hotel & Residences, E11EVEN Vodka, E11EVEN Life (apparel & Hat line), E11EVEN Sound by Das Audio, E11EVEN Crypto, and E11EVEN scents, while E11EVEN MIAMI has established itself as one of the most unique and recognizable nightclubs in the world.
Further solidifying its presence as a world-class landmark destination, E11EVEN MIAMI has gained an influx of prestigious accolades since opening its doors. Examples include being ranked Top 5 on the "100 Best Clubs in the World" list by the International Nightlife Association in 2019; awarded "Best New Concept of the Year" & one of the "Top-10 Nightclubs in America" by Nightclub & Bar Media Group in 2015; named one of the "Top-100 Clubs in the World" by DJ Magazine multiple years in a row; and placed #6 on the "World's Top-10 New Year's Eve Celebrations" list by Yahoo Travel in 2015.
In addition to his role as an operating partner, Gino oversees all the Brand building, marketing and talent booking, which has led to unforgettable performances by Drake, Miley Cyrus, Usher, Cardi B, The Chainsmokers, Post Malone, Daddy Yankee & Nicky Jam, among others. The newest vertical of the E11EVEN Empire is E11EVEN music a record label and artist management company in which Gino is the CEO.
Gino currently resides in South Florida with his wife and three kids.